Customers say this throw blanket is exceptionally soft and fluffy, with many describing it as the softest blanket they've ever owned. Users frequently mention its cozy, lightweight feel that provides warmth without being too heavy or hot. Many reviews highlight the generous size that works well for king and queen beds, couches, and snuggling. Common feedback includes praise for the blanket's breathable quality and luxurious texture. Customers appreciate that it maintains its softness after washing, though some note it requires gentle care. Many mention purchasing multiple blankets as gifts or for different rooms. Several reviews address color accuracy, with some noting the white appears more cream or ivory-colored than expected, and pink appearing more baby pink in person. A few customers mention concerns about potential matting after multiple washes, though most report good durability. The blanket appears popular with pets, with many mentioning cats and dogs love the texture. Overall, customers consistently praise its comfort, appearance, and value.