Customers say this electric blanket is exceptionally soft and comfortable, with many describing it as "luxurious" and "super soft." Users consistently praise how quickly it heats up and maintains even warmth throughout. Many reviews mention the blanket's perfect weight - warm without being heavy - and note that it doesn't slide around on beds. Common feedback includes appreciation for the easy-to-use controls and automatic timer feature, though some wish the 4-hour timer was longer. Frequent comments address the blanket's versatility, with customers using it daily for watching TV, sleeping, or staying warm without heating entire homes. Many mention purchasing additional blankets as gifts for family members. Users find the reversible design appealing, offering two attractive sides. Several note the blanket washes well and doesn't shed. While one reviewer mentioned the cord could be longer, and another wished the high setting got slightly warmer, the overwhelming sentiment is extremely positive, with many calling it the best electric blanket they've owned.